What Drives Us: Our Core Values

At the heart of everything we do are five core values that shape our culture, guide our decisions, and keep us moving forward as a team. These aren't just words on a wall—they’re the standard we hold ourselves to every day.

1. Be Proud, Be Passionate

We believe great work starts with ownership and enthusiasm. We take pride in what we create—not just in the final product, but in how we get there. Every project is a chance to bring our best selves forward, to stand behind our work with confidence, and to let our passion drive innovation and excellence. We care deeply, and it shows.

2. Find the Good, Spread the Vibe

Positive energy creates momentum. We seek out what's working, celebrate wins (big and small), and uplift the people around us. Challenges come and go, but our attitude is what sets us apart. Whether we’re collaborating with teammates or serving customers, we lead with kindness, optimism, and the belief that every day is an opportunity to make someone’s day better.

3. Stay Curious

We never stop learning. Curiosity fuels our growth and keeps us adaptable in a world that’s constantly changing. We ask questions, dig deeper, and stay open to new ideas and perspectives. If there's a better way to do something, we want to find it. We embrace experimentation, welcome feedback, and strive to learn something new—every single day.

4. Respect Everyone, Respect Everything

Respect is the foundation of trust—and trust is the foundation of great teams. We listen before we speak. We value different viewpoints. We honor our commitments, treat people with dignity, and take care of the resources we’re given. Whether it’s a teammate’s time, a client’s business, or the planet we live on—we believe everything deserves thoughtful attention.

5. Get It Done

We show up with purpose and deliver with focus. When we say we’ll do something, we follow through—no excuses, no shortcuts. We believe in rolling up our sleeves, solving problems, and pushing through obstacles to make things happen. Results matter—but so does the grit, resourcefulness, and accountability it takes to get there.

Join Us

At the intersection of foodservice and innovation, you’ll find Culinary Depot—a company built on hard work, hands-on experience, and a relentless drive to serve. Founded by Sholem Potash in 1999 and expanded under CEO Michael Lichter, we’ve grown from a trusted equipment supplier into a full-service solution for commercial kitchens across the country.

Our mission is simple: deliver excellence to our customers and opportunity to our team. We’re passionate about what we do, and we believe that when our people thrive, our business thrives. Whether you're on the front lines or behind the scenes, your work matters here.

We’re proud of where we came from—and even more excited about where we’re going. If you're ready to grow with a company that values dedication, curiosity, and getting things done, we invite you to explore our open positions and apply today.

Director of Marketing

Spring Valley, NY

Full Time

Manager/Supervisor

Job Title: Director of Marketing
Department: Marketing

Position Summary:
The Director of Marketing will lead and grow the marketing team, focusing on optimizing existing resources, building out key roles, and establishing consistent processes and systems to drive brand awareness across multiple channels. This role is responsible for implementing the brand platform consistently, aligning marketing efforts, and delivering measurable ROI through data-driven decision-making.

Key Responsibilities:

Assess and optimize the current marketing team; recruit and onboard additional talent as needed.

Develop and implement core marketing processes and workflows to improve efficiency and consistency.

Ensure consistent application of brand messaging and visual identity across all marketing channels.

Align marketing channels to deliver unified, consistent content that maximizes brand impact.

Build and maintain marketing analytics and ROI tracking systems to evaluate campaign performance.

Drive marketing programs that deliver a minimum 3:1 return on investment within the first year.

Required Competencies:

Strong leadership and team-building capabilities

Strategic thinker with accountability for results

Expertise in digital marketing, process development, and budget management

Effective collaborator and clear communicator

Detail-oriented with a customer-focused mindset

Culture Fit:
Team members embody our core values: get it done, stay curious, find the good and spread the vibe, respect everyone and everything, prioritize knowledge, nurture relationships, and respond with urgency and thoughtfulness.

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